FREE - Harnessing AI for Public Media: What does it really mean?

Overview

What does it really mean to roll out AI tools in a public media organization context?

This free Online Learning Session, brought to you by EBU Academy together with the AI Ethics & PSM AI Strategies groups, explores the EBU Blueprint – Harnessing AI for Public Media – which outlines shared EBU principles and aspirations for integrating AI effectively into PSM activities and laying the groundwork for broader policy initiatives and calls to action for AI providers.  Developed with EBU expert groups and committees, it provides an essential baseline to help Public Media leaders and strategists navigate AI.

Sophia Wistehube, Senior Legal Counsel at the EBU, will explain how the Blueprint came about, walk us through the five strategic principles, and explain how these can constitute a good starting point, if needed, for an internal discussion on AI, AI usage, and Responsible AI guidelines at your organization.

Justin Kings, Head of EBU Academy, will moderate the session, which will be recorded to allow for replay. The session will include time for Q&A.

GUEST SPEAKERS

Sophia Wistehube, Senior Legal Counsel, EBU Legal