EBU ACADEMY

Welcome to the EBU Academy

We offer market-relevant training from the world's best for professionals looking to sharpen their skills and confidently lead innovation in the media.

Upcoming courses

  • For the Record Course - how to document stories from a war zone
  • Preparing Your Move to Live IP Production

    Innovation and Technology

    Preparing Your Move to Live IP Production

    Includes certification
  • Using Artificial Intelligence to Produce High Quality News
    Master Class

    News & Journalism

    Using Artificial Intelligence to Produce High Quality News

    Includes certification
  • Effectively Combating Disinformation and Misinformation During Election Seasons - Master Class
  • Creating Engaging Visual Content for Social Media
    Master Class

    Content

    Creating Engaging Visual Content for Social Media

    Includes certification
  • Sustaining Executive Performance

    Management & Leadership

    Sustaining Executive Performance

    Includes certification
  • The Culture Map: Working across Cultures with a Global Mindset

    Management & Leadership

    The Culture Map: Working across Cultures with a Global Mindset

    Includes certification
  • Use AI to Unlock The Potential of Your Archive
  • How to Create Impactful News Formats to Engage Gen Z Audiences
    Master Class

    News & Journalism

    How to Create Impactful News Formats to Engage Gen Z Audiences

    Includes certification
  • A beginners guide to AI and why it matters to Public Service Media
    Online Learning Session
  • Generative AI and NLP – Build a Fake News Detector
    Master Class

    Innovation and Technology

    Generative AI and NLP – Build a Fake News Detector

    Includes certification
  • Media Cybersecurity Vulnerability Testing and Risk Assessment
  • Live IP Essentials

    Innovation and Technology

    Live IP Essentials

    Includes certification
  • How to Create and Measure Value for Public Service Media
    Master Class

    Brands & Values

    How to Create and Measure Value for Public Service Media

    Includes certification
  • 23rd Network and Learn for Security Officers
    Network and Learn
  • HEST: Hostile Environment Safety Training
  • Generating AI images: How to prompt to get great results with Midjourney and Adobe Firefly
  • Making Creative Use of Archive Content
    Master Class

    Content

    Making Creative Use of Archive Content

    Includes certification
  • Executive Programme 8th Alumni Reunion
    Executive Programme

    Management & Leadership

    Executive Programme 8th Alumni Reunion

  • Scenario planning
    Master Class

    Brands & Values

    Scenario planning

    Includes certification
  • How to Improve the Cybersecurity Maturity of your Media Organization
    Master Class

    Innovation and Technology

    How to Improve the Cybersecurity Maturity of your Media Organization

    Includes certification
  • What can we learn from the differences between podcasts and radio?
  • Executive Programme
    Executive Programme

    Management & Leadership

    Executive Programme

    Includes certification
  • EBU Academy Audio Week
  • Innovate: How to Spot Emerging Trends to Drive Change as a PSM
  • Cybersecurity Essentials for Media Managers & Security Officers

    Innovation and Technology

    Cybersecurity Essentials for Media Managers & Security Officers

    Includes certification

Explore courses by field

Brands & Values

Understand your market and audience motivations with insights into consumption patterns, new contents and the use of data.

Content

Harness the power of mobile journalism and online storytelling using video, audio, pictures and interactive components.

Innovation and Technology

Connect with digital audiences and learn how new technologies and tools can shape digital workflows and practices. Create cross-professional communities of practice within an integrated broadcast environment.

Management & Leadership

Create a vision! Become a more effective manager and shape the future success of your organization. This portfolio includes a mini-MBA for top media executives.

News & Journalism

Master the skills needed for a multiplatform digital environment. Innovate your news production and create compelling stories to leave your audience feeling empowered.

Safety & Security

Learn to stay safe training in high-level simulations of hostile environments. Address corporate-level security issues such as crisis management and cyber and physical security.

Our courses uniquely share the best practices and new ways of working of EBU members combined with the global expertise of our Faculty.

Justin Kings
Head of EBU Academy

Why learn with EBU Academy?

Find out more about what we can offer you
  • Define & Move

    Define where you are and anticipate how to move your career and company forward.

  • Stay Agile

    Stay agile and in-demand even when the market changes.

  • Experiment & Learn

    Experiment with new ideas in a risk free space and learn from the world's best to leverage your talent, time and money.

Access knowledge provided by the best media & educational establishments

  • Cardiif
  • Constructive Institute
  • IESE
  • Rca
  • INA
  • Objective
  • UCLA
  • Oxford Saïd Business School
  • Columbia Journalism School
  • EDHEC Business School
  • Copenhagen Institute for Futures Studies (CIFS)
  • Columbia University
  • VRT
  • Thomson Foundation

I really appreciated the e-Master Class and the approach of Mark as an experienced storyteller - he mentioned all the right hooks on how to use archive content creatively and was really an inspiration to me, especially on the new forms of interactive channels.

EBU Academy is flexible, fast and understanding in recognizing HRT's needs which should be aligned with media trends. Our most recent collaboration has helped us develop not only skills but also foster socio-educational and personal development by meeting colleagues, co-workers and trainers no matter where they are geographically placed.