How to Maximise your Content Production Workflow with AI Tools

How to Maximise your Content Production Workflow with AI Tools

Overview

AI tools are mature enough to become very useful assistants in your content production process. There is no need for costly developments and heavy integrations to take advantage of AI. One can use the AI-tools that are already available on the market, such as ChatGPT, Midjourney, Runway etc.

Be it at the ideation, filming, editing or even publishing stage, this mini Master Class will introduce you to the various AI functionalities that can already be built in in your production workflow to enhance your creativity, help you sift through material, simplify repetitive actions, create subtitles and more.

Each functionality will be illustrated with concrete examples from Yle, Finland.

Who it is for

  • Media content producers and creatives who would like to familiarize themselves with AI and integrate them into their production process.  

What you will learn

  • Go through each step of the content production chain and identify the tasks AI can assist you with.
  • Review the various AI functionalities available and how they can be used.
  • Understand how AI tools can be integrated into workflows.
  • ​​​​​​​Gain a practical understanding thanks to examples and illustrations from real productions

 

Meet your faculty

Jyri Kivimäki

AI Coach

Jyri Kivimäki is an AI Coach at Yle, the Finnish Public Media Company and an expert on how to take advantage of AI in everyday work. Jyri has worked for many years as a multiplatform sports journalist, editor and producer. Over the past year, Jyri has been active demystifying AI, training & coaching colleagues from the newsroom to all corners of the media company. Jyri excels in making AI accessible and relatable to individuals across all skill levels.