School of AI

Welcome to the EBU Academy School of Al - the home of learning and development on artificial intelligence for EBU members and other media professionals.


Whether you want to use Generative Al tools to create content or navigate the ethical risks of artificial intelligence with improved clarity, we can help. Perhaps you want to develop personalization and recommendation systems for audiences or effectively use prompts in news reporting.


Our curriculum of training courses led by Al experts will be constantly updated to ensure you learn the new skills you need and gain the latest knowledge to help you maximise the opportunities of artificial intelligence and meet the challenges.

EBU Focus on AI

Find everything we do on artificial intelligence, including the latest tools, research, video talks, events and groups


Explore courses

Using AI to Unlock The Potential of Your Archive
How to Make AI Your Creative Superpower
Master Class

Content

How to Make AI Your Creative Superpower

Includes certification
How to Generate Code Faster and Tackle Coding Challenges using AI & LLMs
Scenario Planning
Master Class

Brands & Values

Scenario Planning

Includes certification
AI for Personalization & Recommendation
Master Class

Innovation and Technology

AI for Personalization & Recommendation

Mastering AI Tools in Adobe Premiere
Mini Master Class

Innovation and Technology

Mastering AI Tools in Adobe Premiere

Using AI to Create Engaging Social Media Visuals
Using AI in Audio Production
Mini Master Class

Innovation and Technology

Using AI in Audio Production

OSINT Detective Days - Using AI and Digital Forensics Tools in Investigative Journalism
Generative AI and NLP – Build a Fake News Detector
Master Class

Innovation and Technology

Generative AI and NLP – Build a Fake News Detector

Includes certification
Innovate: How to Spot Emerging Trends to Drive Change as a PSM
Master Class