![SCHOOL OF AI School of AI](/files/live/sites/academy/files/school_of_AI-logo.png)
Welcome to the EBU Academy School of Al - the home of learning and development on artificial intelligence for EBU members and other media professionals.
Whether you want to use Generative Al tools to create content or navigate the ethical risks of artificial intelligence with improved clarity, we can help. Perhaps you want to develop personalization and recommendation systems for audiences or effectively use prompts in news reporting.
Our curriculum of training courses led by Al experts will be constantly updated to ensure you learn the new skills you need and gain the latest knowledge to help you maximise the opportunities of artificial intelligence and meet the challenges.
Explore courses
![Mastering AI Tools in Adobe Premiere](https://www.ebu-cdn.ch/sites/academy/files/courses/Unleash_your_creativity_and_optimize_your_audio_and_video_creation_workflow_with_AI_Tools_in_Adobe_Premiere.jpg/thumbnail-512.webp)
Innovation and Technology
Mastering AI Tools in Adobe Premiere
![AI for Personalization & Recommendation](https://www.ebu-cdn.ch/sites/academy/files/courses/AI-for-Personalization-%26-Recommendation.jpg/thumbnail-512.webp)
Innovation and Technology
AI for Personalization & Recommendation
News & Journalism
A Journalist’s Guide to Using AI in the Newsroom
![Thinking Beyond the AI Hype: Why Everyone Should Care About Data](https://www.ebu-cdn.ch/sites/academy/files/courses/How-to-use-AI-to-produce-high-quality-news.jpg/thumbnail-512.webp)
Innovation and Technology
Thinking Beyond the AI Hype: Why Everyone Should Care About Data
![AI, Ethics & Public Media – Spotlighting BBC](https://www.ebu-cdn.ch/sites/academy/files/courses/ai-ethics.jpg/thumbnail-512.webp)
Brands & Values
AI, Ethics & Public Media – Spotlighting BBC
![Generative AI and NLP – Build a Fake News Detector](https://www.ebu-cdn.ch/sites/academy/files/courses/Artificial-Intelligence-and-machine-learning-for-PSM.jpg/thumbnail-512.webp)
Innovation and Technology
Generative AI and NLP – Build a Fake News Detector
![What You Must Know About Using ChatGPT in the Newsroom](https://www.ebu-cdn.ch/sites/academy/files/courses/ChatGPT%20in%20Journalism%E2%80%99%20Mini%20Master%20Class%20.jpg/thumbnail-512.webp)
Innovation and Technology
What You Must Know About Using ChatGPT in the Newsroom
![Innovate: How to spot emerging trends to drive change as a PSM](https://www.ebu-cdn.ch/sites/academy/files/courses/Innovate%20How%20to%20spot%20emerging%20trends%20to%20drive%20change%20as%20a%20PSM.jpg/thumbnail-512.webp)
Brands & Values
Innovate: How to spot emerging trends to drive change as a PSM
![Make Chat GPT Your Personal Assistant - No Matter What Your Job Is!](https://www.ebu-cdn.ch/sites/academy/files/courses/make_chatgpt_your_personal_assistant.jpg/thumbnail-512.webp)
Innovation and Technology
Make Chat GPT Your Personal Assistant - No Matter What Your Job Is!
![Using AI in Audio Production](https://www.ebu-cdn.ch/sites/academy/files/courses/Using-AI-in-audio-production.jpg/thumbnail-512.webp)